Design Workshops for Teams

Great change begins with us taking action together.

Looking for a fresh perspective on UX?
I've got you covered.

Navigating your digital transformation?
I'm here to help.

Want empathy as your new superpower?
Let's do it.

Design Workshops for Teams

Markets & technology keep changing, but people are always at the core. Robust, successful innovation is about understanding human nature.

I've spent my career on a quest for that understanding. My workshops distill the most powerful insights from acting, psychology, & over 16 years in human experience design to help you make stuff people love.

Warm regards,

It's Not A Lecture

You won't be just listening to me talk: workshops are about doing exercises and getting things done.

Wherever You Are

I'll come to you, whether at your offices or off-site, your conference or retreat. This works best face-to-face.

Custom Tailored for You
We'll discuss your objectives beforehand and co-create the workshop your participants need.

Empathy for Design

When crafting a (digital) product, our decisions determine whether people love it or forget it. Empathy trains our intuition for better design decisions. In this workshop, we’ll listen with emotion, practicing empathy techniques to help yourself & your team make products people love!

Design Storytelling for Sustainable Habits

It seems like every app you install these days promises to change your life. But how many do we forget after a week? In this workshop, we’ll design with emotion, applying design storytelling to help people fall in love with your (digital) products. Let's help people make meaningful change!

Presentation Skills for Your Perfect Design Pitch

Whether you work in a squad, startup, or social enterprise, teamwork means pitching your ideas to other people. In this workshop, we'll speak with emotion, discovering acting techniques & applying them to your unique story. Let's get your rocket ship off the ground!


Let's Talk
Who are you, anyway?

Hi, I'm Brian Pagán, UX Coach & Founder of The Greatness Studio.

For over 16 years, I’ve designed everything from websites, to digital strategy, to award-winning IoT apps & blockchain services. And I've given workshops at companies & conferences in 9 countries.

What makes you different?

I bring my emotions to work - they're the key to our superpowers.

I hold a Professional Doctorate in User-System Interaction & a Master's in Industrial Psychology. And I can brew coffee in 6 different ways ☕

How many people can participate?

As many as you like!
But smaller = better: an ideal workshop group has 10-20 people.

IS it really custom tailored?

Absolutely yes! Every organization, event, and audience is different. We'll discuss your objectives beforehand and co-create the workshop your participants need.

Here are some public events I've participated in.

"Thank you for the interesting workshop. I liked your metaphorical way of presenting, it clearly shows a different perspective of design thinking. Also, I really liked the ‘imaginary table’ game, acting approach indeed has its way to make a meaningful point in a pure, basic way. Full support to you and The Greatness Studio, stay great!"

Dunja Maslic Digital Solution Architect

“Brian helped our global Intelligence team to define its vision, manifesto, principles, transformation journey & enablers in a day and a half. Besides being responsible for the brilliant agenda, he kept the team motivated, energized and really productive with stellar moderation. The team was very impressed with Brian and we are looking forward to extend our cooperation."

Mario Coelho Chapter Lead Client Intelligence @ ING Global