Working in a customer-centric way means sharing love. Here are some tools to help anyone make things with love.
Love connects us with our customers, like everything else.
Workshop: Make Things with Love
Greenchoice
Remotely Live from Playa del Carmen, Mexico: 25 January 2024
Why should we make things with love? And if we choose to, what does that even look like? In this workshop, we get curious about our customers. We map characters for each segment. And we cover some quick tips for validating our assumptions.
Downloads
👉 Download the slides here (PDF)
References
- Three ways good design makes you happy – Don Norman
- Jobs to Be Done – Christensen Institute
- The Creative Empathy Field Guide – Brian Pagán
Creative Empathy
Creative Empathy is a toolkit for connecting with people’s deepest needs in any creative project.