Empathy for Design – Tilburg University

Empathy for design helps us understand people’s emotions and helps us create things that people fall in love with.

Guest Lecture for Tilburg University
Introductory lecture to New Media Design, for graduating Bachelor students

We create things for other people, and empathy helps us create what they really need.

In this workshop, we discuss why empathy is important and practice techniques you can use immediately to help yourself and others feel empathy.


Journey Map Canvas (PDF)

Character Map Canvas (PDF)


👉 Download the slides here (PDF)

Empathy for Design - Tilburg University


Special thanks to Hester Bruikman!