UXify Eindhoven
13 September 2017, Eindhoven, The Netherlands
We create things for other people. When we feel what others are feeling, we understand them and connect much more deeply than with just market research or personas.
Empathy helps us understand people’s emotions and helps us create things that people fall in love with. In this workshop, we’ll discuss why empathy is important and practice techniques you can use immediately to help yourself and others feel empathy.
Downloads
Slides
👉 Download the slides here (PDF)
References
- The Ladder of Sustainable Engagement, uxdesign.cc
- Kouprie & Sleeswijk Visser, F (2009) A framework for empathy in designÂ
- Why startups fail, according to their founders, Fortune, 2014
- The Hierarchy of User Experience Needs, Stephen Anderson
- Using Plutchik’s Wheel of Emotions to improve the evaluation of sources, classtools.net
- The “Jobs to be Done” Theory of Innovation, HBR Ideacast
- VR Physio Therapy – VRPhysio
- The Los Angeles Method (inspired the Character Map Canvas)
Special thanks to Berkay Taskin &Â Hester Bruikman!